Every sunset is beautiful and unique.

Just like people.

I am blessed to have an amazing wife and be a father to three beautiful kids. With over a decade in the tech industry, I’ve transitioned from hands-on software design and development to leading teams as a UX Design Manager, focusing on creating seamless, user-centered digital experiences. My background spans freelance and collaborative roles, delivering web, app, and CMS solutions for diverse clients.

I’m a natural problem solver, thriving on tackling complex challenges and devising creative solutions that enhance usability and align with business goals. My 9+ years of experience with Adobe solutions, particularly AEM Sites, have honed my ability to craft robust, scalable, and user-friendly digital experiences tailored to client needs.

I’m passionate about crafting intuitive user experiences, driving innovation through research, and mentoring teams to deliver impactful designs. In my current role, I oversee UX design strategy, guiding teams in sketching, prototyping, and wireframing to create visually stunning and functional interfaces. I excel at translating user requirements into polished UI layouts, leveraging my technical roots in HTML, CSS, and modern frameworks, alongside deep expertise in AEM Sites, to ensure designs are both beautiful and buildable. I thrive on fostering collaboration, aligning stakeholders, and steering design roadmaps to success.

Core Skills: UX/UI Strategy, User Research, Prototyping, Wireframing, HTML, CSS, JavaScript, Photoshop, Adobe Experience Manager (6.5/Cloud), WordPress, Git, Docker, ReactJS, VueJS, Bootstrap/Foundation/Tailwind, Illustrator, Sketch, Project Management, Requirements Gathering, Design and Development Roadmaps.